On the other hand, having two candidates that white male working class voters (still the biggest block of voters, by population) can't identify with might kill the campaign as well. It amounts to a "damned if you do, damned if you don't" situation. Some voters, any way they went, were to be lost.

As to women voters, Hillary really couldn't count on that block, as women change their voting style as they age and marry and reproduce. On average, their voting becomes more and more conservative as they move through these stages. And as our country ages, that means more of the female vote will actually likely go to McCain.